About HortiOwl

We build software for the people who grow things. HortiOwl helps UK garden centres and nurseries run their whole business from one place — from the first quote to the final invoice.

Built for the trade

HortiOwl is designed specifically for UK garden centres, nurseries, and landscaping businesses — not adapted from generic stock software. Every workflow reflects how the trade actually operates.

UK data residency

All your data lives in AWS London (eu-west-2) and never leaves the UK. We handle UK VAT, UK Plant Passports, and UK GDPR by default — not as an afterthought.

One less thing to worry about

Quotes, orders, invoices, inventory, purchase orders, and analytics in one place. No spreadsheets, no chasing paper trails, no double-entry.

Plants growing in a nursery greenhouse

Why we built HortiOwl

Most garden centres and nurseries run on a combination of spreadsheets, paper order books, and accounting software that was never designed for horticulture. Stock is tracked in one place, quotes in another, and invoices somewhere else entirely. When a batch number needs tracing or a Plant Passport needs raising, it means hunting through multiple systems — or worse, a filing cabinet.

HortiOwl was built to fix that. Every workflow in the platform reflects how the trade actually operates: quotes that convert to orders in one click, batch inventory that tracks stock from propagation through to sale, purchase orders with call-off support and GRN traceability, and invoicing that handles UK VAT correctly for plants without any manual configuration.

It runs entirely on UK infrastructure (AWS London, eu-west-2), handles UK GDPR and Plant Passport compliance out of the box, and exports directly to Sage 50, Xero, and QuickBooks so it fits alongside whatever accounting software you already use.

Purpose-built, not adapted

Generic stock or ERP software can be configured to handle plant sales — but the configuration never quite fits, and every update risks breaking the workarounds holding it together. HortiOwl is designed from scratch around horticulture workflows, which means things like batch lot tracking, Plant Passport data capture, and multi-site inventory are first-class features, not bolt-ons.

No spreadsheet imports

Everything lives in one system from day one — no end-of-month reconciliation.

No per-module licensing

Every feature on your plan is available to your whole team from the start.

No UK VAT configuration

Correct plant VAT rates (0% / 20%) are handled automatically, not via manual tax codes.

The team

JD

Founder name

Founder

Placeholder founder bio — background in the industry, reason for building HortiOwl, and what drives the product direction. A sentence or two is enough. Buyers respond strongly to “built by someone who gets it.”

Get in touch

Whether you have a question about the platform, need help getting started, or want to talk through a custom plan — we’re happy to help.

General enquiries

Questions about plans, features, onboarding, or anything else.

hello@hortiowl.co.uk

Privacy & data

Data subject access requests, GDPR queries, and data deletion.

privacy@hortiowl.co.uk

We aim to respond to all enquiries within one business day.

Interested in HortiOwl?

Get in touch and we’ll walk you through the platform.